DMX Assistant Brand Manager

Description
Kenvue is currently recruiting for:
Assistant Brand Manager, DMX (Digital Media Excellence) Marketing
This position reports into Brand Manager and is based at Tokyo, Japan.
Who we are
At Kenvue , we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, we're the house of iconic brands - including NEUTROGENA®, AVEENO®, TYLENOL®, LISTERINE®, JOHNSON'S® and BAND-AID® that you already know and love. Science is our passion; care is our talent. Our global team is made by 22,000 diverse and brilliant people, passionate about insights, innovation and committed to deliver the best products to our customers. With expertise and empathy, being a Kenvuer means to have the power to impact life of millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage - and have brilliant opportunities waiting for you! Join us in shaping our future-and yours. For more information, click here .
Role reports to: Brand Manager
Location: Kudan Japan
The team you will join
DMX (Digital & Media Excellence) team belongs to Marketing Department along with Brand Team. We focus on responding to the evolving media environment and diverse consumer lifestyles. Our role includes strategic media planning, PR exposure, budget optimization, and ROI improvement to together, deliver and be responsible for the brand growth and business result.
What you will do
As a member of DMX team, you will partner with Brand Team to contribute the brand growth and business delivery, through identification of effective media & PR strategies related to the brand; Neutrogena®, Aveeno®, Tylenol®, Listerine®, Johnson's® and BAND-AID®, and execution of impactful campaigns. You will be responsible for overall media & PR strategy development to execution, along with the clear KPI setting and achievement.
Key J ob R esponsibilities

• • PR: Develop and execute effective PR strategies and plan in collaboration with agencies. This includes media relations, securing publicity and tie-up exposures, planning and implementing events, etc.
• • Influencer management: As to tie up with the PR strategies and plans, manage influencer relationship well with our Kenvue brands and evolve it as a capability of organizations. Leverage them to grow and cultivate Kenvue brand value, and business growth through contents creation to ad boosting.
• • Budget Planning: Optimize budget allocation across various media channels to maximize ROI.
• • Performance Tracking: Set and improve ROI targets, monitor, track, and report key media performance metrics, and leverage insights to refine future strategies.
• • Internal and External Partnerships: Build strong relationships with internal and external stakeholders, identify and utilize resources to deliver innovative solutions.

What we are looking for
Required Qualifications

• • Brand PR knowledge and Experience: Experience in PR industry at either client side or agency side.
• • Influencer management: Experience in managing and leveraging influencers to connect and contribute to brand strategy.
• • Digital Marketing Experience: Experience in digital marketing particularly advertising campaign running at social platforms.
• • Data Analysis Skills: Proficiency in data analysis (retail, consumer panels, media, digital, social listening tools).
• • Project Management Skills: Skills in project management, budget management, and agency management.
• • Media KPI Tracking and Planning: Skills in tracking and planning media KPIs.
• • Strong PC Skills: Proficiency in Excel, PowerPoint, and Word.

Desired Qualifications

• • Consumer-Centric Mindset
• • Logical Thinking
• • Teamwork
• • Ownership

What's in it for you

• Competitive Benefit Package*
• Paid Company Holidays, Paid Vacation, Volunteer Time, & More!
• Learning & Development Opportunities
• Employee Resource Groups
• This list could vary based on location/region

*Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.
Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.