GIVENCHY - Open Position (Client Engagement/CRM)

職種
正社員
職務明細
To further develop the relationship between our clients and the brand in Japan, define and implement the overall Client Relationship Management strategy (database management & analysis, direct marketing, loyalty program, clients events) according to the guideline from Global Client Experience Team in Paris HQ, in line with the company strategy, taking into account local specific needs in Japan.
スキル・資格
- Native level Japanese and Business level English
- Microsoft Word, Excel and Power Point
- Good at System and digital tools
- 3-5 years of experience as CRM Manager in retail, preferably in luxury or fashion
- Selling experience in sores is a plus
- Retail Operations experience
- Excellent communication skills
- Strong analytical skill
- Customer Centric, Agile,Drive for Results, Creativity and Curiosity
業務内容
- Data management and analysis of personal data and purchasing records of the clients to understand the trends of their spending and to determine CRM action plan by store & customer segment
- Take initiatives and monitor results on CRM activities available in system by closely communication with Store Managers
- Be the local contact for CRM topics and be responsible to ensure our CRM activities are in line with the brand strategy and guideline
- In conjunction with Retail and each of the Store Managers, generate new ideas of CRM actions based on the local needs, share them with Paris HQs and energize CRM activities in Japan.
- Plan and coordinate CRM action calendar with Retail, MD and stores, and implement the activities in cooperation with internal and external related people
- Share all the best practices on a regional perspective with stores and HQ : events, one to one clienteling and private appointments
- Ensure local KPI’s follow-up to monitor the performance of CRM activities and communicate them to Retail team, stores and Central Client Experience team regularly.
- Motivate Store Managers on daily basis for taking clienteling actions in stores with full use of system and communication tools
- Plan & coordinate appropriate & elevated VIC retention initiatives in stores
- Coordinate client events and direct marketing tools’ set up according to the Central CRM department general guidelines in line with the company’s strategy in cooperation with the department involved.
- Implement the gifting strategy working with Global Client Experience Team
学歴
-Education: University degree or higher
その他
Interview Process:
1) HR (Japanese)
2) Japan President (Japanese)
3) HQ (English)