Lead and manage marketing projects for a hair color brand, focusing on new product development (NPD) and brand communication. Collaborate closely with internal and external teams to drive brand growth.
Client Details
Our client is a global consumer goods leader known for innovation in personal care and home products, with a dynamic work culture and a strong focus on sustainability. They are committed to fostering a diverse and inclusive environment where each team member can thrive.
Description
* Independently manage hair color brand projects using marketing expertise.
* Oversee NPD, including insights, targeting, concept development, production, and pricing.
* Develop and communicate unique selling propositions and product stories.
* Create and manage marketing materials for both online and offline channels.
* Track project KPIs and ensure alignment with HQ and local teams.
* Work closely with stakeholders, partners, and cross-functional teams.
Profile
* 3+ years of marketing experience, ideally in consumer goods.
* Proven experience in product category strategy, NPD, and 360° marketing.
* Strong skills in on/offline communication and KPI tracking.
* Self-driven with a history of independently managing marketing tasks.
Job Offer
* Competitive salary with performance-based incentives.
* Opportunities for career advancement within a global brand.
* Access to comprehensive training and personal development programs.
* Hybrid work environment with flexible arrangements.
To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Nhu Nguyen on +81 3 6832 8943.

Marketing Specialist - Hair Care brand

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