Vacheron Constantin Media Manager

This position is responsible for leading media buying and executing communication activities to increase brand awareness and gain audiences’ understanding of the maison.
In consistency with international brand direction as well as local business objectives, plan and roll out Media Plan including tie-up activities to assure qualitative & quantitative exposures.

Key Responsibilities:

Key Responsibility 1: Planning & Executions of Media Plans

Build media strategies with qualitative & quantitative exposures and reach maximum level of targeted audiences.
Execute and implement media plans (both print & digital) effectively and efficiently including tie-up activities, on time and within budget.
Manage and control the brand position in the media landscape to establish the leading position in the market.
Ensure synchronized media activities online and offline.
Manage the media agency to optimize SEA effectively as well as other digital campaigns e.g. programmatic and display.

Key Responsibility 2: Executions of Digital Communication on Owned Media

Manage owned social platforms including official Facebook, Line and Instagram to post local topics on a regular basis.
Explore and bring in new digital knowledge to the maison.

Key Responsibility 3: Co-work with External/Internal Stakeholders

Lead and manage the media agency team.
Build good relationships with suppliers and production agencies.
Work effectively with PR manager.
Co-work with other internal teams such as Sales, Marketing, Retail, and HQ to achieve best exposing opportunities.

PROFILE:

Education:

University degree

Experience: